Affordable Marketing For Denver SMBs: 2025 Strategy To Improve Google Ranking

Nov 25, 2024

Trouble getting listed on Google? That’s because you’re doing it wrong. NewBurst Labs can get you listed in the top organic spots with no ad banners, pay-per-click fees or expiry dates. Instead of ads, they use interesting, useful, and high-ranking multimedia your customers will love.

Googling your business can be a little heartbreaking... you can put everything you've got into it, and still not even get close to a top spot for any of the keywords that matter.

One solution is to buy ads at the top of the results - but everyone ignores those links with the "Sponsored Ad" banners. That's why NewBurst Labs came up with a new technique that's optimized for smaller or local brands, and aims to get you the top organic spots, that get the lion's share of the clicks. You can learn more about how it works at https://newburst.clientcabin.com/app/info

We know that any brand can buy space at the top of the search engine results, but it is much more difficult to rank in the top organic spots - and that's a problem.

Getting Listed Where The Clicks Are

FirstPageSage research shows the top few organic links receive two-thirds of all clicks, so if you're not listed there, you're losing out. NewBurst Labs has an Omnipresent Multimedia service that helps small and local business owners like us access these top spots, without traditional advertising or any kind of “Sponsored Ad” banners.

Here's how it works.

You probably know that major search engines do not allow businesses to purchase the top organic spots, instead listing whichever links rank highest for a wide set of factors, such as relevance, uniqueness, trustworthiness, and popularity. What you likely don't know, is that NewBurst Labs has a marketing strategy that can secure the top spots for local brands, and help you to build your rankings for a large range of industry-related keywords.

This isn't advertising though, it's not a temporary spot with a banner. It's a long-term solution to fix your rankings and lock in those top spots.

Marketing For Consumers, Not At Them

The strategy combines several proven techniques, including hyper-local targeting, content creation, multimedia marketing, and omnipresent branding to create a “Done-For-You” solution, entirely managed by NewBurst Labs specialists.

All of these strategies have something in common that advertising doesn't: They're all things that your customers actually want, and will actively search out on their own.

Here's an example, let's pretend for a second that you're a dentist, how do new clients find you? The truth is, they're usually looking to solve a problem, and the dentist they pick has a solution.

They might search for "Best dentist in my area," "Do I need a root canal," or "Top dentist for clear aligners," but whatever they search for, they're not looking for an ad, they're looking for answers. NewBurst Labs provides those answers in the form of press releases, blogs, podcasts, infographics, videos, and more - and each one also links back to your website.

When someone searches for a solution to their problem, NewBurst Labs makes sure that answers are clear, easy to find, and link back to your landing page, with an explanation of why you offer the best solution.

Unique Solutions For Unique Brands

Every single piece of content is unique, every single time, for every single client.

NewBurst Labs has an expert multi-disciplinary team that creates each piece of content as needed, based on information provided by the business owner, or their website. You won't ever have to write your own content, record your own podcasts, or publish your own videos - that's all included.

They know that every business is unique, with unique needs, and that's why everything is custom-built, always. If you want to learn more about how it all works, I suggest going straight to the top, and talking to the boss. You can find his personal page at https://www.linkedin.com/in/mikernstco

Edits, Approvals & Updates

This part is extremely important, you must review and suggest edits or approve every content piece, or it won't be published.

NewBurst Labs wants every single piece they produce to meet your highest quality standards, and will publish nothing less. Every page will be available for you to review, suggest edits, and approve, before it will be available to the general public.

Unfortunately, and this is the only downside I know - you cannot change a content piece once it is published. Many of the partnerships that NewBurst Labs has are with major media outlets and news services and they don't allow updates after publishing. So make sure it's right, the first time, before you approve it.

Single-Use Strategy Vs. Long-Term Tactics

NewBurst Labs can offer this service as a single-use technique, but just a tiny amount of research will suggest that it can be significantly more effective when used as a long-term strategy. It's up to you, but let me explain why you'll get much better results by running this technique through several times.

The short answer is, the benefits are cumulative.

Every new content piece, blog, podcast, news article, or whatever, helps to improve the ranking of every other content piece, and your main website. Over time, it helps to raise the ranking sky-high, which means you can dominate the search results for all the keywords that matter to you.

An excerpt from the NewBurst Labs website explains, “When more people, brands and popular websites talk about you, then both your target market and Google start to trust you more. Increased trust leads to more sales and the option to charge higher prices.”

There are lots of ways to market your brand, but most of them actively annoy your customers and get intentionally ignored.

NewBurst Labs offers something entirely different. Useful, actionable, and interesting content, that your customers will look for on their own.

Before you blow your budget on ads, book a consultation with one of their specialists to see if content creation is a better fit for your brand. All the details are at https://newburstlabs.com

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