Allentown Organic Content Creation For Local Businesses: Top SERP Strategy 2024

Dec 26, 2024

The best way to get ignored online is to cover the search engines with ads. MAX Local Media has a better strategy to get clicks, with no ad banners, expiry dates, or pay-per-click fees – and your customers will absolutely love it.

The last thing you want to do as a business owner is drive your customers away - and with today's over-saturated advertising, that's all too easy of a mistake to make. Just thinking about ads is infuriating for some people, and I can't say I blame them.

What if you could get all the benefits of ads, without the pitfalls? That's what MAX Local Media offers, by getting you listed at the top of the search engine, without the "Sponsored Ad" banners. You can check out the official description at https://maxlocalmedia.com - but I'll also give you the quick version here.

The Best Spot Isn't The Top

I know, this sounds controversial, but hear me out - the best spot to have your links really isn't at the very top of the search engine, and research backs that up. Studies show that the "Sponsored Ads" at the top actually don't get that many clicks - unless a searcher was already looking for that business and just using the search engine to get there.

Instead, they show that over two-thirds of all the clicks go to the top few "organic spots," and you can't buy those from Google. You have to earn them.

That's where MAX Local Media comes in - they help local, awesome brands to earn those top spots naturally, with no expiry, no ad banners, and no tricks.

Getting Your Brand Listed, Organically, Under The Ads

As a smaller or local brand, how can you get those top spots, without buying the ads?

The answer is obvious, Google has been telling us how for years - you just need to have the best, most interesting, most unique, and most relevant content.

What they want to list at the top is the type of content that customers are actually looking for - so why not just give it to them? That's what MAX Local Media does, in a nutshell.

This new strategy never uses aggressive advertising tactics, such as “Sponsored Ad” banners, captive audience marketing, or unskippable ad videos. Instead, MAX Local Media builds interesting, unique, and helpful content that your future soon-to-be customers will actively search out on their own.

Research Shows, This Strategy Works

Most consumers, when looking for a new product or service online, will ignore the first few “Sponsored” links in favor of the first 3 organic options, which get approximately two-thirds of all clicks.

While this strategy from MAX Local Media is less aggressive than traditional advertising, it helps smaller brands like yours to rank in those first few organic spots with a wide range of content.

With each campaign from MAX Local Media, you'll get up to 6 pages that discuss your products, services, or offerings, and they're a lot more fun than the usual ads. That's partly because they come in several popular multimedia formats, including informal blogs, streaming videos, and podcasts for consumers on the go.

Mostly though, it's because they're telling your customers about your business, not advertising to them. It's subtle, but there's a difference.

How Does This Improve Your Ranking Long-Term?

Since each media piece discusses your business, products, or services, and links back to your main website or landing page, this has several immediate and long-term effects... all of them great.

As each campaign becomes available online, and is indexed by the search algorithms, it can provide a ranking boost to each previous piece of content about your business, as well as to your main website. Then you just lather, rinse, and repeat.

With a single campaign, you will get 6 high-ranking links to multimedia pieces that redirect to your website, and help to boost your overall rankings. However, the unique benefit of this strategy is the option to use it as a long-term brand-building technique, since the effects of each campaign are long-lasting and cumulative.

It helps that this entire marketing service is “Done-For-You,” so business owners are not required to write their own content or produce their own multimedia. However, you will be encouraged to provide a list of suggestions for topics to focus on, and to review each piece before it becomes publicly accessible online.

After all, it represents your brand - so make sure it meets your highest quality standards, to attract the highest quality customers.

All you really need to do is the review - everything else is handled by MAX Local Media. You can find them at https://maxlocalmedia.com

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