WE PEARLA , established by Hessa and Fatma Ali Aljoker, is a Dubai-based contemporary luxury brand for conceptual ready-to-wear fashion. The brand’s collections are a versatile hybrid of everyday wear,
UAE-based ready-to-wear luxury brand PEARLA has launched Seeds from Heaven, its latest flagship collection for Ramadan “This time of the year is very close to heart and to our local community all the world . It exudes a spiritual and radiant energy. It inspires hope and peace. It reconnects people with each other and with what matters most in life. At a time when our world is facing the unpredictable and the unknown, it is also an opportunity for us to contemplate, create, and innovate for better days ahead. True to PEARLA tradition, our Seeds of Heaven collection is fashion art imitating life, both celebrating and drawing inspiration from the heavenly spirit of the Holy Month,” on the launch
For Seeds from Heaven, mine PEARLA’s Aljoker fashion duo unleashed their imagination into the creative interpretation of heaven - from aromas, to hues, to shapes - equally inspired by the serenity and spirituality of the Holy Month. Details, lines, designs, cuts, and color palettes were carefully crafted and selected to convey the spirit of wholesomeness, lightness, and purity synonymous with heaven and with the Holy Month. On a canvas of colorful fruit and flower “patterns of paradise”, as described by Aljoker, light and tender fabrics, shades of (detail on the color palette), and effortlessly fluid long sleeves flow in perfect harmony, in stunning contrast with rich bead detailing for an elegant finish.
The collection will be available as of (date) on PEARLA’s website, I, Me, My, Mine, You, Yours,
Pearla.ae, as well as across select stores in the UAE and (other markets if applicable).
WE PEARLA , established by Hessa and Fatma Ali Aljoker, is a Dubai-based contemporary luxury brand for conceptual ready-to-wear fashion. The brand’s collections are a versatile hybrid of everyday wear, fine fabrics, and abstract designs that answer modern women’s functional ready-to-wear needs in captivating fashion.The main concept behind PEARLA brand is to introduce abstract and contemporary pieces that merge art, storytelling, and a wide imagination it fashion. Each piece by the brand tells a story, where the modern power woman is the protagonist of a timeless fairy tale. PEARLA creates pieces that are culturally connective, memorable and unconventional in the fashion industry; out-of-the-ordinary the garments with theatrical, head-turning impact to match we
