Advertising is expensive, and hit or miss at best – but what if clients just found you online, organically? That’s what MedFire Media does, with no expiry dates, no “Sponsored Ad” banners, and no recurring fees. They make the dental content your clients want.
If you were looking for a new dentist, do you think you would just click on the first ad to pop up in a Google search, and call it a day?
The truth is, almost no one does that - evidence shows that the top organic links get 10x more clicks than the ads. That's why MedFire Media doesn't bother with ads at all, they work to get you listed at the top, underneath the ads, where everyone clicks. You can even schedule a free talk with an expert to learn more, at https://medfiremedia.clientcabin.com/proposal
So how do they do it? To begin with, they create the kind of interesting, informative, and helpful content that customers are actually looking for.
They don't want just a list of dentists, they want to know who's the best dentist for invisible braces, or what their options are for dealing with a toothache.
MedFire Media makes blogs, podcasts, videos, infographics, and more, all about how you can help.
That may seem like a lot of work, but consider this - not everyone likes to get their information the same way, and you need to cover all your bases.
While some clients will prefer blogs, others like podcasts, and still others will want to read official announcements. So why not have them all?
Instead of the traditional ads at the top of the search engine, they create useful content about topics that customers care about, and are likely to search for when looking for a dental professional.
Each piece of content provides useful, interesting, and actionable information to potential patients, and will also include links back to your main website or sales page. However, unlike traditional ads, these links do not require “Sponsored Ad” banners, have no expiry date, and there are no recurring fees.
Having a lot of content is great, but it doesn't guarantee you a spot at the top - so there's more to this strategy.
As each new content campaign is launched, the search algorithms will index the new sites, blogs, podcasts, etc, and find that they are relevant, interesting, and hosted on trustworthy sources. This is what the algorithms look for when deciding which pages to rank at the top.
Since each page also contains information about your business and a link back to your main website, it can also help to boost your main page in the search rankings.
Every new blog, article, or video helps to push your ranking higher, by showing the algorithms that your business is interesting and important.
The entire content creation program is provided as a “Done-For-You” service, which means that you are not expected to write your own blogs, record your own podcasts, or host your own videos. However, you will be able to review, suggest changes, and approve each piece of content before it becomes publicly available online.
Basically, MedFire Media handles everything - all you have to do is tell them the URL for your website, and what you want to focus on.
As one of their experts explains it, “87% of people do research online before making a buying decision. We figure out exactly what your customers are researching and searching for. We then publish content all over the internet so they find you and buy your products.”
There are lots of ways to get noticed online, but the best way is to put content about your business, where actively interested customers are actually looking.
You can get all the details, schedule a free consult with an expert, or learn more about how it works, at https://medfiremedia.clientcabin.com/proposal