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The service works by harnessing domain authority from trusted publications, rather than you relying on driving traffic to your own blog - which is often difficult, and can take a long time to generate positive momentum, Hargroves Helping Hand Media-Group says.
“You could spend tens of thousands of dollars hoping that something will work out like a lot of other companies do,” a spokesperson for the agency explains, “or you could use our amplification strategy to help boost your exposure exponentially online.”
With 93% of online experiences initiated through search engines according to Demand Sage, establishing authority and relevance across media formats is key for connecting with your target audience. The content marketing approach centers on creating value-driven assets to establish thought leadership and associate your brand with informative, positive news stories.
The agency will focus on research-backed content creation at scale, publishing branded articles and blogs to organically reach and convert potential customers. This approach allows Hargroves Helping Hand Media-Group to expand content across channels over time, increasing visibility and conversion potential.
To complement written content, the team also produces podcasts and videos to establish brands across formats, enabling you to rank for the most important search terms and become known as a leader in your field. Visually engaging slideshows and infographics are also created to demonstrate case studies, showcase products, and highlight specific service offerings in accessible ways.
By targeting hyper-focused local areas initially, the agency builds a strong base of authoritative, relevant content before expanding further afield - allowing for sustainable brand growth and connecting you with more of your ideal customers.
The spokesperson adds: “Our team consists of writers, developers, and advertising professionals that have helped hundreds of businesses get more clients, patients, and customers in a variety of industries.”
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