Make your real estate listings stand out from the crowd, using Sebset’s expert multimedia content marketing and social media management strategies. Skip the standard advertising techniques that are so overused everyone ignores them, and try the strategy that actually works.
Do you remember the last ad you saw?
Or any of the last dozen?
If you're like most people, the answer is always going to be no - except for the rare one-in-a-million commercial that's just too funny to forget.
So if nobody remembers commercials, what's the point of using them? Or any of the "traditional" advertising options?
Sure, you could hit it big, and be the "one-in-a-million," but your chances are, well, one-in-a-million...
That's why most business owners, unless they have a marketing budget the size of Google's or Amazon's, have started looking for other options - preferably ones that are a lot more cost-effective.
One of the best options so far is from Sebset Digital Agency, which uses professionally authored content in several multimedia formats, instead of ads. They combine blogs, podcasts, and other interesting content about your brand, with hyper-targeted SEO strategies that help every piece of content to rank highly in the search results, for a wide variety of industry-related keywords.
That sounds complicated, but don't worry. Sebset makes it easy, and you can find a complete explanation on their website, just visit https://sebset.com
The content marketing strategy isn't all they do, of course, it's just one of the newer additions to their full-service digital marketing agency. It's designed to work with their other services, to provide a comprehensive marketing program specifically for real estate agents.
Yes, they also offer traditional ads if that's what you're looking for, but the real magic happens with their other services, which skip the ads completely.
That's because as we already discussed, people have learned to actively ignore ads. In fact, research shows that up to 70% of people prefer learning through content such as articles and videos instead of traditional advertising methods like ads on TV or the radio.
That just makes sense, right? I don't want to learn about a new product from a radio ad - if I want information, I'm going to go to Google and search for it, wouldn't you?
If you're looking for the best real estate agent in your area, do you believe the first ad you hear that says, "this is the best one"? Probably not - but you might believe a well-written blog, a podcast, or a streaming video because that's where the best information on the internet comes from these days.
By now I bet you're thinking that sounds great - but you've got a business to run. You can't spend all day writing video scripts and recording podcasts. I get it, and so does the team at Sebset. Their program is provided as a “Done-For-You” service, that uses a team of experts to create and publish your content - all you have to do is give them your website URL.
Every piece of content will contain links back to your main website or real estate listings, as well as any other pages you wish to include. That means each piece of content is a bridge back to your main page, but it has another benefit too.
Each piece is highly search engine optimized to rank near the top of the search results, and to improve your main website's rankings as well. Because each piece of content is about your brand, with links to it, it shows the search algorithms that your brand is interesting, relevant, and trustworthy - why else would people write such nice things about it?
As a result, your main pages get a boost in the search results, and another with each extra article.
As an expert from Sebset explains, “There is much more to copywriting than selecting exciting words and arranging them to drive a specific action to achieve a goal. In fact, experienced copywriters spend significant amounts of time researching and learning about their customers, their products, and services… Let Sebset do the same for you.”
If you're reading this right now, it means you likely already know that the "traditional" methods don't work, and you're looking for something else.
Sebset managed to get this page ranked highly in the Google results, or you likely wouldn't have found it.
They can do it for you too.
Visit https://sebset.com to learn how it all works, or to schedule a consultation.
