North Carolina dentists interested in growing their dental clinics should consider using media exposure marketing. Media exposure marketing campaigns created by Greater Reach Marketing can increase online visibility.
Your North Carolina dental clinic should include media exposure campaigns in its overall digital marketing strategy. Media exposure campaigns can be described as content marketing on steroids. We are now clear: content marketing is a type of digital marketing that focuses primarily on publishing and distributing content online to a targeted audience. Articles, videos, podcasts, and infographics are all possible forms of content. One of the best ways to reach potential customers, increase brand awareness, and raise revenues is through content marketing.
What is a Media Exposure Campaign?
As a way to increase your online visibility, media exposure campaigns use the power of syndication to publish content on respected media sites. The syndicated content is basically a collection of "ads" that are placed on the internet that point at your clinic and you, helping you to be a trusted authority in your area and build credibility with potential patients.
The marketing exposure campaigns designed by Macky and his team at Greater Reach Marketing are syndicated leveraging powerful brand-name media sites, high-traffic blogs, podcast directories, slide deck sites, and video platforms, as well as social media to promote clients and their brands. These types of media advertising campaigns provide broad online visibility improving a client's authority, and brand reputation with the main goal of reaching and engaging potential patients for your North Carolina dental clinic.
To find out more about dental media exposure advertising by Greater Reach Marketing, visithttps://www.youtube.com/watch?v=KYDcQOxGt-k
Here are five reasons why you should consider using content marketing exposure campaigns for your North Carolina dental clinic.
1. Content marketing is a great way to establish relationships with potential customers. Businesses can establish trust by providing useful and informative content. This can result in increased sales and loyalty. According to Google, 53% of shoppers say they always do research before making a purchase to ensure they are making the best possible choice.
2. You can stand out from your competition with content marketing. Content marketing can differentiate your brand and position you as an authority in your field (Content Marketing Institute 2020).
3. Increased brand recognition - Content marketing can help increase your brand's visibility online by providing relevant information for potential customers. Content Marketing Institute found that 91% of B2B marketers use content marketing, while 86% of B2C marketers use it.
4. Content marketing is a way to drive traffic to your site. You can drive traffic to your site by creating relevant content for your target audience. This can result in increased sales.
5. It is easy to share content marketing. People are more inclined to share content they find interesting, useful, or entertaining with their friends and colleagues. This will help you spread your message and increase brand awareness. The Content Marketing Institute claims that content marketing drives sales three times faster than traditional marketing.
How Can Greater Reach Marketing Help Your NC Dental Office?
Greater Reach Marketing will create a custom content marketing strategy to meet the needs of your dental clinic. We also leverage powerful brand-name websites through our media exposure campaigns, which reach potential patients in your area by increasing brand visibility, visibility, and authority.
All Greater Reach Marketing media advertising services are customized to a client’s specific goals and needs. Clients will find the media advertising campaign ROI to be highly cost-effective.
All interested parties can schedule a consultation with Macky and his team at https://www.greaterreachmarketing.com/marketing-for-dental/