Free Google Business Profile training by Kicking Ass Media LLC offers a remedy to the current lack of guidance for business owners in gaining local market visibility in the Google Map Pack.
For Local business owners with a small or non-existent marketing budget looking to build on their Google Business Profile Optimization skills, Kicking Ass Media LLC is offering a free training guide available now on the Kicking Ass Media website. The training is accessible online, via a downloadable PDF. with no credit card required.
For full details, interested parties are encouraged to view the website at https://kickingassmedia.com
Areas of Google Business Profile Optimization that will be covered in the training include:
1. Google Business Profile Strategy - How to Optimize a Google Business Profile for higher rankings in Google.
2. Getting Started with a Google Business Profile - How to claim or create and verify a Google Business Profile.
3. How to Rank a Google Business Profile - Understanding and optimizing Google's ranking factors.
This top-level instructive approach is designed first to provide awareness to local business owners about the nuts and bolts of their Google Business Profiles. Maybe even more important than that, however, is raising awareness of the importance of growing the visibility of their businesses within local marketplaces.
When asked about the reasons behind the decision to provide free training on such an in-demand topic, Rickey Williams,, owner of Kicking Ass Media LLC said, "Even though we provide Google Business Profile optimization services professionally, we recognize that not every business will want to hire us. For some businesses it could be a cost concern, they either don't have a marketing budget or their budget won't stretch far enough to do everything. Other businesses are unaware of the extraordinarily high return on investment they could see by getting their business to show up in one of the top 3 positions in the Google Map Pack. We believe offering businesses a free training solution to Google Business Profile optimization provides a valuable service to our community and hopefully buys us some good will. Some businesses that follow our free training will see big improvements in their Google Business Profile rankings, with only the cost of the time and effort required to do the work themselves. After following the free training other businesses may decide it would be more cost-effective for them to pay for our professional optimization services."
The top three positions on Google's Local Map Pack are prime digital real estate for any local business. They're often the first results users see in a local search, which significantly boosts visibility. This prominent position can do wonders for local awareness, essentially acting as a digital storefront for businesses.
Increased visibility leads to higher click-through rates on Google Business Profile listings in the Map Pack. Since users usually click on one of the first few listings they see, being in the top three dramatically increases the likelihood of a business being chosen over others. This directly translates into more traffic to both the business website and any physical location.
High ranking in the Local Map Pack also increases customer trust. Google is a trusted search engine, and businesses that appear in the Map Pack are perceived as more credible and reliable than paid ads or even organic listings. This positive perception significantly impacts customer conversion rates.
Local Map Pack listings are optimized for mobile use. With more users turning to their smartphones for local searches, being in the top three ensures that businesses are easily accessible to mobile users,. Plus, it's even easier for searchers on mobile devices to call a business. There's no need to dial the business number, all they need to do is click on the phone icon on the listing.
Google Business Profile Map Pack rankings offer valuable local SEO benefits, improving overall online presence. Top rankings can lead to improved organic SEO rankings, creating a virtuous cycle of visibility and traffic.
So, whether it's enhancing visibility, increasing credibility, improving traffic, or boosting SEO, ranking in the top three positions in Google's Local Map Pack is a strategic move for any local business aiming to thrive in today's digital world.
Local business owners with a small or non-existent marketing budget can find the most up-to-date information about the free training at https://kickingassmedia.com. Customers who have specific questions about the training itself may contact Kicking Ass Media LLC via their website.