A report released by Dezan Social Media, a full-service digital agency in London, Ontario, uncovers the real reasons why today’s business owners are partnering with social media marketing experts.
Did you know that 78% of today's businesses have a dedicated social media marketing team? This is because social media marketing is the most cost-effective and efficient way to amplify brand exposure and increase sales. Professional social media management is a skill that draws on analytics and creativity and when done right, it can be a beautiful thing. If you are a business owner, you won't want to miss what this report uncovers.
Dezan Social Media, a full-service digital marketing agency headquartered in London, Ontario, has released a report that examines the advantages of a professionally managed social media presence, and why today's business owners should be implementing a strongly strategized plan.
Access the full report now, at https://www.dezansocialmedia.com/services-social-media-management
The report notes that over 80% of Canadians interact with at least one brand on social media. When consumers take the time to publicly engage with your brand they expect to be acknowledged. Consumers who feel ignored often turn to your competitors.
At Dezan Social Media, a team of skilled social media marketers ensure your social media accounts are monitored and managed seven days a week. They acknowledge every comment, mention, share, review, and question, and answer each in a professional and timely fashion.
When properly managed, your social media can lead to customer conversion, customer retention and, in some cases, customer evangelism which results in user-generated content (UGC) that acts as unpaid advertising for your brand and results in increased sales.
Studies show that a 5% increase in customer retention leads to a lifetime increase in company revenue by 25-95%. With its interactive qualities, social media is the best way for you to initiate the customer retention process.
The report notes that posting on social media is as important as engaging with potential customers on social media. A professional social media manager ensures your business posts are strategized to achieve a pre-determined impact and outcome. Analysis of each post performance keeps strategies on track, or can lead to a tweak in delivery to ensure your goals are met.
Social media is fluid like that, something Dezan Social Media leverages to its fullest potential.
The team at Dezan want you to know that the implementation of an ongoing strategic plan that ensures social media accounts are always populated with fresh new content is imperative.
This is a time-consuming process which they say you should not be delegating to an inexperienced employee because personal social media activities and social media marketing activities are two different processes, and you don't want waste resources, miss opportunities or worse, put forth an inaccurate image.
With the release of their recent report, the experts in social media marketing, digital advertising, and reputation management aims to help you view the part a professionally managed social media presence plays in supplementing your marketing activities and in increasing your sales as a positive overall business contribution.
Are you ready to turn social media scrollers into long-term customers? Visit https://www.dezansocialmedia.com/services-social-media-management so you can find out more.
