Inbox Insight Ltd wants to change the face of ABM planning.
The ABM List Generator uses Content to build a Customized Target Account List using AI.
Visit here for more information. https://resource.inboxinsight.com/what-is-an-abm-lookalike-list
Earlier today, Inbox Insight Ltd announced the launch of its new ABM List Generator service, set to go live 4th June. For anyone with even a passing interest in the world of B2B Demand Generation, this new development will be worth paying attention to, as it's set to shake things up.
Building an accurate target account list (TAL) that reflects all your best customer attributes is difficult and time consuming. .
Paul David Marketing Director at Inbox Insight Ltd, "Our focus is an has always been on the value and the quality of content. The ABM List Generator uses content from "best fit" customers to understand what other brands look and sound like, identifying more or the accounts who our clients will have the best results with. Inbox Insight are able to use AI capabilities to provide better visibility over their clients' total addressable market. This makes finding all the 'best fit' opportunities much easier, enabling clients to scale their reach without compromising audience relevancy."
... he continues "We do this because we believe reaching the right B2B decision makers at crucial touch-points in their buying process is a science. With the right AI supported approach and overlaying intent data, B2B marketers are not only able to pin point their ideal customers, they are able to better gauge propensity to buy. Customers will be able to take their best customers, or target accounts and find more of them. The ABM List Generator creates a customized target account list and instead of brands all chasing the same top tier accounts, shapes the approach for each brand with new accounts that match their ideal customer profiles (ICP).."
Inbox Insight Ltd was established in 2010. It has been doing business 11 years and it has always aimed to innovate in any large or small way it can, due to the company belief that innovation drives progress and performance, if applied in the right way.
The ABM List Generator service is an efficient way to understand the benefits of emerging forms of Artificial Intelligence to remove guesswork and increase accuracy.
The ABM List Generator service is set to launch 4th June. To find out more, the place to visit is https://resource.inboxinsight.com/what-is-an-abm-lookalike-list
