InRoad Toys closes Series A funding led by Shurtape Technologies, LLC. Their product, PlayTape, expands to 12,000 stores in 35 countries.

May 8, 2017

InRoad Toys Partners with Shurtape Technologies, funding the expansion of their product, PlayTape, to more than 5,600 additional stores in 20 countries. PlayTape is now available at O’Reilly Auto Parts, international toy chain Imaginarium, and select Target stores.

InRoad Toys, maker of award-winning PlayTape®, secures Series A funding round led by Shurtape Technologies, LLC, producer of consumer tape brands Duck Tape®, FrogTape®, and T-REX® tape. InRoad Toys has also added O’Reilly Auto Parts, Imaginarium, and select Target stores to its expanding network of retailers.

A 2016 Toy of the Year Finalist, PlayTape enables kids to create instant roads for toy vehicle play anytime, anywhere. PlayTape sticks to any flat surface, and is easy to tear and reposition. After hours or even days of fun, PlayTape peels up without any residue and is recyclable, so cleanup is a snap.

Learn more about the benefits of PlayTape at http://www.playtape.com.

Shurtape became an InRoad Toys manufacturing partner earlier this year. With today’s investment in InRoad Toys, Shurtape has strengthened the relationship between the companies, and set the foundation for accelerated InRoad Toys growth.

“I could never have imagined a relationship that works so well on so many different levels,” said Andy Musliner, CEO of InRoad Toys. “Shurtape understands our product line and their world-class manufacturing capabilities will enable us to increase efficiency and reduce costs. At the same time, Shurtape’s leadership position in the retail tape industry will help us further accelerate our growth.”

“We’re excited about our investment in, and partnership with InRoad Toys,” said Stephen Shuford, CEO of Shurtape Technologies. “This is a unique opportunity for us to participate in the entirely new market of toy tape products. And with the vision of the team at InRoad Toys, we’re confident we’re embarking on a long and successful journey.”

The company has also added O’Reilly Auto Parts, international toy chain Imaginarium, and select Target stores to its expanding network of retailers-- more than 5,600 additional stores in 20 countries. PlayTape is now available in more than 12,000 stores in 35 countries.

InRoad Toys is a new breed of small business -- a 100% home-based, virtual enterprise that designs and manufactures products, while meeting the demanding requirements of the world’s largest retailers.

Watch how InRoad Toys became one of the fastest-growing new toy companies: https://www.inroadtoys.com/2017-sizzle

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