Minas Espresso Roasting Co. launches their new sustainable “Honey Bee” coffee roast. Producing Sustainable Coffee for a Better World
Customers looking for the latest specialty coffee connection are now able to purchase Honey Bee by Minas Espresso Roasting Co. Today Tessa Ackerland, Marketing Coordinator at Minas Espresso Roasting Co. releases details of Honey Bee's development.
Honey Bee is designed to appeal specifically to Specialty Coffee Drinkers and includes:
Compostable Packaging - This feature was included because it is a hugely demanded movement in today's market that items are sustainable and eco-friendly. This is great news for the consumer as it will give them the notion that they are not contributing to harmful actions against the Earth.
Specialty Grade Coffee - This is an essential part of the product because Minas always reaches to bring the highest quality product to their valued customers. Minas Espresso owns and operates their own family coffee farm in Minas Gerais, Brazil. Customers who buy Honey Bee should enjoy this feature because this product has amazing natural flavor notes & aromas for consumption, with a full body and complex finish. Our new release is a light/medium roast coffee, containing floral, honey, and citrus natural flavor notes. Natural flavor notes mean that we do not add oils or any other additives to achieve our coffee’s delicious flavor. The flavor notes are derived from the beans themselves and the unique way they are grown and roasted to enhance their natural flavor. The light/medium roast allows the coffee bean’s natural flavors to shine through brilliantly, and the vibrant flavors are sure to brighten up your day. This makes it a delicious option for the upcoming spring and summer months!
Bee Friendly Farming Certification - Minas Espresso Roasting Co. made sure to make this part of the new product development as it has become increasingly known that modern consumers are interested in sustainable products. The Bee Friendly Farming Certification verifies the integral relationship between Minas Espresso and the environment. Bee Friendly Farming provides guidelines for our Brazilian small farmers to promote pollinator health on our lands. Customers will likely appreciate this because it will give them the feeling that they are doing something good for the planet with a purchase of Honey Bee Roast.
Tessa Ackerland, when asked about Honey Bee said:
"This coffee is roasted only with beans from our certified Bee Friendly Farm in Brazil! Every purchase helps save the bees, and 10% of all proceeds from this product will go back to our philanthropic partner, The Pollinator Partnership, to aid in the mission of promoting pollinator health globally. This product is great for any of our specialty coffee consumers looking for a sustainably sourced product."
At Minas Espresso, we strive to treat everybody with the love and respect we would like to receive in return. These values apply to our customers, our farmers, and the environment. Minas Espresso is dedicated to long-term fair trade for our farmers in Minas Gerais, Brazil, which shortens the supply chain and ensures our farmers have excellent working conditions and receive the highest wages possible. We are also extremely committed to the preservation of land and sustainable farming practices. Practicing sustainable farming includes recognizing when we need to step up and take action to protect the environment, and preserve the pollinators living in it that make growing high-quality coffee possible. This is Minas Espresso Roasting Co.'s fourth release of a new product and Tessa Ackerland is particularly excited about this release because The Minas Team has been working on this product launch all year and we are excited to finally share it with the customers!
Those interested in learning more about the business can do so on the business website at https://minasespresso.com
Those interested in purchasing can go directly to the product listing, here: https://minasespresso.com/coffee/
