Get the most out of your business and drive more customers to your site using Google Apps like Adwords, Trends and Docs, and learn all about them in the new Google Hacks video course.
A new video training course has launched focusing on how Google Apps can benefit any business. The course is called Google Hacks, and features 50 videos covering a wide range of Google's most popular tools, breaking down their individual uses, benefits and drawbacks, and showing course participants how they can make the most of each tool to drive more business through their website.
More information can be found on the Google Hacks course website at: http://googlehacks.opportunitymasters.org.
The course is run by Opportuinity Masters, and its site explains that the video course on offer is made up of 50 short videos, which cover the most popular Google tools, many of which are completely free to use. All of them are very powerful additions to an online business, helping companies in any niche to expand their marketing reach, improve brand recognition and draw in more customers.
One of the most popular features at the forefront of the video course offered by Google Hacks is Google Trends, which is one of the most versatile SEO tools available on the market. It offers users the chance to see the most popular search terms worldwide or relative to specific countries, over time frames set up during the search period. It's then possible to compare search terms, which can benefit businesses by showing them the popular terms customers use when searching in their niche.
Another tool focuses on in the course is the Google Keyword Planner, which can be used in conjunction with the Trends tool to build new search network campaigns or expand existing ones. It's possible to plan how keywords might perform by using this tool.
Google Adsense and Adwords are also popular topics covered in the course, showing participants how to capitalize on their newly researched search terms to climb the Google search rankings and drive more customers to their site.
Other features covered include Google Docs, which can be a useful online document service for spreadsheets, files and images, as well as Google Hangouts, which offers businesses the opportunity to talk to staff, clients and customers all over the world.
Full details of the video courses available can be found on the Google Hacks website.