Orthodontic Marketing Goes Hyper: New Trend Blends Media Exposure With Content

Sep 6, 2024

Hyper local marketing has been around for a couple of years now – but it’s now going beyond GMB and ads into branded content, says Lakewood markteing agency Search Shark Media.

Are you an orthodontist looking to increase your online visibility? Afraid of taking the wrong step in your marketing? New developments in digital content are making things easier than ever, says Search Shark Media.

And it's all about getting your brand where it matters.

The Lakewood-based marketing agency helps orthodontists execute localized content at scale - find out how at https://searchsharkmedia.clientcabin.com/app/proposal

Omnichannel, hyper-local marketing for orthodontists

What does this mean, really?

Omnichannel: branded content is created that covers most channels - from news media to podcasts, slideshows and videos.

Hyper-local: the content is optimized for performance on a level that's as local as you want it to be. Sure, going for New York City is great - but how about getting seen for people in your neighborhood?

Omnichannel hyper-local marketing is all about generating organic traffic that will be seen by people actively looking for your service in YOUR area!

And the best part? You don’t have to sell an arm and a leg to receive the benefits, says Search Shark Media.

How does it work?

Search Shark Media says that a big part of this approach to marketing is regularly creating original content that's repurposed into five different formats, including blog posts and videos, which are then distributed to over 300 high-authority websites.

This means that a single piece of content has 5x more chances of being seen by your target audience.

Completely Done For You, Always Live

This content marketing solution can be 100% hands-off, explains Search Shark Media.

The agency will create all the content based on your unique branding needs - and unlike ads, which go away once you stop paying for them, hyper-local branded content stays live for a long long time (and some of it might just stay live for as long as the internet does... not a promise though!)

What's certain is that omnichannel marketing continues to drive traffic and build brand authority over time.

“We believe in the power of organic traffic growth as it has given various businesses we’ve worked with incredible results. These are quick fixes or temporary solutions,” explains the company. “Instead, we’re here to help you build a sustainable, thriving online presence that continues to grow with unique exposure campaigns. With Search Shark Media, you’re not getting a service – you’re getting a partner in your journey to truly done-for-you organic traffic.”

Learn more at https://searchsharkmedia.clientcabin.com/app/proposal

This content is provided in partnership with Search Shark Media and is intended for informational purposes only. The views, opinions, and advice expressed in this article are solely those of Search Shark Media and do not necessarily reflect the views or policies of any other individual, organization, or entity.



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