Aligning your values with those of your customers is essential – and doing it requires strategic thinking and the right type of content, explains Southfield marketing agency QT Business Solutions.
It's easier than ever to build content - but what does that even mean, in 2023? Customers are flooded with AI-generated copy that tries to get them to buy stuff - but aggressive sales copy doesn't really create a meaningful brand, or at least not one most people would want to be associated with.
The solution - especially for startups, who have the luxury of starting from a blank slate - is genuine content marketing centered on answering the needs of their target demographics, says Southfield-based business consultant QT Business Solutions.
Recent data commissioned by Google Cloud shows that over 80% of shoppers want brand values to align with theirs before making a purchase - and fully 75% state that they would stop supporting a brand if they perceive a conflict in values. Investing in value-driven content marketing is one of the most effective ways to build a brand adapted to the needs of its target audience, explains the agency - and this is particularly important for startups, a category that needs strategic content planning to create a robust brand vision for future growth.
The Southfield agency provides startups with a content marketing package that includes everything from news articles and blogs to slideshows, infographics, and videos - all centered around each startup’s vision, values, and target audience. With hyper-specific content on topics that signal high buying intent, the agency helps your brand get seen by demographics that matter - thus improving your conversion rates and helping you set up an early customer pool.
The agency’s digital marketing package is part of a larger service plan for startups - which covers everything from getting your business set up to attracting financial partners and creating a strategic growth plan.
“An ideal startup service package usually helps you with the establishment of your business as a legal entity that operates effectively and profitably. If you are looking for such requirements, we are just a call away,” said a company representative.
“QT Business Solutions offers startup services that can help entrepreneurs in doing things the right way on the first attempt itself. This way, you can have a better opportunity to become successful in a short span.”
Today is the best time ever to start building your brand with content that matters - and QT Business Solutions is ready to help.
Go to https://qtbizsolutions.com to get started!
