Anzea Textiles created a Youtube channel and they have already released their first video. The director of marketing and sales covers their newest collection: “too close to call.”
Saint Louis, MO (May 16, 2018) Anzea Textiles proudly announces their first Youtube channel. The company formed the channel to serve as an additional media outlet that will highlight new and established products. The first video was added on March 21st. It features the director of marketing and sales, Sarah Tofan, discussing the product qualities of their newest collection: “too close to call.”
The channel’s name on YouTube is “Anzea Textiles” and will feature product displays and updates. Potential clients can ask questions or offer insight via the comments section. The purpose of the channel is for Anzea to better reach their audience. They will now be able to better explain the benefits of their products and visually demonstrate how each type of fabric reacts to environmental factors. Their website does well to display pictures and text but the videos are needed to show off what the fabrics do and how they look in changing light. Video can be the perfect tool to educate viewers on the cracking and peeling that competitor products can experience when exposed to different environmental factors. Anzea chose Youtube because it has the ability to show Anzea's fabrics in the best light and highlight what makes them worth the investment.
Anzea Textiles started in 1990 when the creative director Mitzi Mills and business partner Bruce Doeren joined together to offer colorful, high performance fabrics. The bold designs that Mitzi Mills creates are reflective of her graphic design background. They also show her love of travel and photography, which is apparent on the Anzea Facebook page. Anzea is stationed in Fort Worth, Texas. The company makes products from a variety of materials, including natural fibers and recycled yarns. They even focus on utility as well as fashion, as many of their fabrics are bleach cleanable. They have a commitment to environmental responsibility and giving back to their community. Anzea favors suppliers who comply with Association of Contract Textiles standards.
Anzea Textiles
200 N Vacek St. Suite D
Fort Worth, TX 76107
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