This LinkedIn Marketing Guide Teaches Preston UK Businesses How to Get Leads

May 19, 2021

Businesses in Preston, Blackburn and Lancashire districts can now read some tips and advice from the LinkedIn marketing experts FunnelIn.

Are you unsure how to approach social media marketing? Forget Facebook! This expert agency shows you 10 simple steps to getting more leads.

Funnelin, a LinkedIn marketing agency based in Lancashire, UK, has launched a new report for business owners in Preston, Blackburn and surrounding districts entitled: ‘10 top tips to increase your website traffic using LinkedIn’.

Go to https://funnelin.co.uk/linkedin-website-traffic to read the full report!

With growing evidence as to the usefulness of the LinkedIn platform as a business marketing tool, the new report provides advice on how you can best utilise your LinkedIn profile to your advantage.

According to data recently published by HubSpot, LinkedIn is 277% more effective at generating business-to-business leads than Facebook and Twitter. However, many business owners still do not fully understand how to approach marketing through the platform.

In the new report, Funnelin provides 10 simple steps that your businesses can take to improve visibility and reach your target audience.

To begin with, you are advised to complete your business’ profile. While this may sound simple, many businesses do not present a professional-looking profile that includes a logo, banner image, and valid links to the business website.

Funnelin also suggests that you should post regular content such as articles, industry news, and discussion topics. Active LinkedIn accounts are more likely to get noticed than those that remain static.

Connected to the previous point, you are advised to promote your business as an industry expert. Searching for and responding to popular discussion topics, ideally with a link to a blog post or website, shows others that you and your business are knowledgeable in a particular topic, building credibility. For some examples of successful LinkedIn marketing campaigns visit: https://funnelin.co.uk/#case-studies

You are also encouraged to share examples of your business’ work on your LinkedIn profile. This is often the place that new contacts get a first impression of your business, and demonstrating some previous work can be the deciding factor in whether someone visits your website to read more. Learn more at https://www.wboc.com/story/43736404/lancashire-bespoke-linkedin-lead-generationprospect-outreach-service-launched

A company representative stated: "With LinkedIn in your arsenal, your website has a higher chance of reaching your target audience and creating leads and sales.”

Go to https://funnelin.co.uk/linkedin-website-traffic if you want to know the remaining 6 steps!

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